Julie Subotky was making a living in the hospitality industry in Aspen, CO. As a self proclaimed ski-bunny, she loved being out in the open, breathing in that famously fresh mountain air day in and day out. Over time, however, Julie needed to make a shift in her life – to “get a real job,” as she recalled. Not wanting to leave Aspen, she thought about what she could do to earn a living with a real wage and with growth potential. A seasonal service job was not the long-term solution. Leveraging her strengths as a go-to resource for getting things done for tourists and part-time residents, Julie started offering personal assistant services. After a year, she realized that she had a business opportunity. During Julie's planning process, she thought about how to structure the business and possibly raise money to get an office and do marketing. After running the numbers, she realized that she could grow the business through word-of-mouth referrals and provide the initial start-up funding herself. She could even be her own boss and not have to deal with any partners or investors. So, she made the decision to start Consider It Done using her own money: It was a calculated risk but she believed in her capabilities, and soon her business was booming. “From babysitters to private jet charters to New Year's parties, everyone seems to have something that they don’t have time to do – so we help them make it happen," Julie explains. Wicked Start was on the critical path of her journey, helping her to plan and grow the business. More importantly, as the mother of two children, being part of a supportive community is critical. It's that community that helpls you manage the crazy ups & downs that come with running your own business.
As a wife, mother, and entrepreneur, having a step-by-step process that was manageable and easy to follow was essential for success of my concierge service.
Today, Consider It Done has grown into a million-plus dollar operation and is now located in New York City (Julie got to keep her house in Aspen). Julie’s concierge services run the gamut — and, with a newborn son, she couldn't be happier.
To learn more about Consider It Done, go to http://www.consideritdone.com